“My friends and competitors are successfully selling through their Instagram accounts. I wouldn’t mind doing the same, since my business is no less "photogenic". The problem is I don’t know how to approach this channel...
This paradox is familiar to almost all business owners. You have a cool-looking website equipped with the hottest bells and whistles, but its conversions are few, if any.
You’ve heard it all before. Mobile is important. Smartphones rule the world. But why waste time on mobile-optimization, if a desktop website works perfectly fine and has decent ranking results?
That’s a good question. And the answer is not as obvious as it seems. According to a recent survey performed by Clutch, 46% of small businesses do not have a corporate website. If so many companies refuse to bother themselves with online presence, why should you?
Our clients often ask: what is better - a Facebook page or a website? In general, these two differ like second hand and brand new clothes.
For advertisers, the best kind of marketing in any form features innovation, doing things differently, and being part of the latest hot trend. A well-made or timely advert can make a lasting impression or in some instances become a cultural reference point for years to come.
There is a whole bunch of open resources allowing anyone to create a website without paying a single cent.
The abbreviation CMS stands for Content Management System (or in some sources – Content Management Software). In fact, it is a computer program designed to place and edit different kinds of web content.